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Which car brands have the most loyal clients?

2017 Mazda CX-9 San Francisco California
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Cartelligent not only helps new car buyers decide on the right vehicle, but we can also give them a high value for their trade-in. We've analyzed data from thousands of clients who traded in their old car to see which brand clients remain loyal to—and which they choose instead when they defect.

Here's a list of the brands Cartelligent clients are most likely to choose again as well as the most popular brands among those who decide to try something new.

10. Lexus (36% drive again)

What else they choose: Audi (19%) is by far the top choice for Lexus drivers ready for a new brand. Mercedes-Benz (8%), BMW (5%) and Toyota (5%) are also popular options.

9. Ford (37% drive again)

What else they choose: Our Ford clients who are looking for a change often move to Japanese manufacturers like Toyota (11%) or Honda (9%). Rival Chevrolet (8%) is the top domestic choice.

8. Subaru (40% drive again)

What else they choose: Popular brands among clients who are trading in a Subaru include Toyota (13%), Audi (9%) and Volkswagen (9%).

7. Mazda (41% drive again)

What else they choose: Mazda owners are most likely to switch to a new Toyota (15%). Subaru and Volkswagen are also strong contenders (8% each).

6. Toyota (42% drive again)

What else they choose: Top alternatives for current Toyota drivers include Audi (9%), Honda (7%) and Subaru (6%). 

5. Land Rover (46% drive again)

What else they choose: Clients who are currently in a Land Rover are most likely to switch to a Porsche or Jaguar (8% each). Volvo (5%) is also a popular choice.

4. BMW (48% drive again)

What else they choose: BMW drivers who want to switch brands most often opt for a new Audi (11%). Other preferred choices include Porsche and Volvo (5% each).

3. Porsche (49% drive again)

What else they choose: Rival German manufacturers are also top choices for clients trading-in their current Porsche. Top among those looking for a change are Mercedes-Benz (15%) and Land Rover (13%).  

2. Audi (53% drive again)

What else they choose: More than half of our clients who trade-in an Audi choose to replace it with another Audi. Among those who decide to switch, 10% move to a BMW, 5% opt for a Mercedes-Benz, and 4% choose a new Land Rover. 

1. Mercedes-Benz (54% drive again)

What else they choose: Our Mercedes clients the most likely to remain with the same brand. Of those who are ready for something new, Audi (12%) and Land Rover (7%) top the list. BMW is also a popular choice with 4%.

 

Whether or not the next car you want is on this list, Cartelligent can help you get a great deal on exactly what you want. Call our team of car-buying experts at 888.427.4270 or get started today.

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